2022 Sales Trends Webinar: Held on Wed 1/19 12PM EST: 2021 was a major challenge for brands as their DTC (Direct To Consumer) and Amazon sales shifts continued to disrupt their traditional sales channels. Many saw online sales falter vs 2020 with a 'shift back' to...
amazon Articles
New Webinar: Deja Flu: 2021 Holiday Ecommerce Challenges – 5 Key Action Items for D2C and Amazon
Webinar Details: We all thought this holiday would be different. The summer saw a definitive shift in online and offline behavior that started to look like the new normal. Offline sales were returning to normal and online activity started to follow a more stable...
Updated Details on New Amazon Seller Fulfilled Prime Requirements – New Requirements Delay until 12/31
Update: Amazon delays 'June 1st changes' : Last August, Amazon announced some major changes to their Seller Fulfilled Prime (SFP) program. SFP is a great option that let's large brands offer 'Prime' shipping to Amazon customers and ship directly from their own...
Amazon Shifts FBA Storage Limits from Item to Type Level
Amazon today (4/22) made the long anticipated changed to its FBA ASIN restrictions. Amazon rolled out some sweeping restrictions in 2020 including the July rule that automatically capped all FBA quantities based upon Amazon's forecasted usage. This was one of the...
Amazon’s Internal Sales War Ends –How 1P and 3P Détente Could Hurt Brands
NOTE: This post was original written in Q4 2019. It has been updated with the latest changes in 2021. Name your favorite family rivalry; Hatfield’s vs McCoy’s, North vs South Korea, Cane vs Abel, Serena vs Venus. Most end poorly but Amazon’s famous Vendor (aka 1P)...
Amazon’s 2021 Challenge – Choosing Between 1P, FBA, SFP, FBM or Nothing. 3/26/21 10AM EST
This webinar was held on Friday March 26th at 10AM EST. Recording: https://attendee.gotowebinar.com/recording/3365335026661275137 You thought Amazon was tough in 2020? Welcome to 2021. This year Amazon is shaping up to be one of the most challenging environments...
Why Amazon Continues to Grow – How They Do it
Amazon had 900 million visits Christmas 2014, 1.3 Christmas 2015, and have regularly cracked the 1 billion visitor mark every month this year (as of May 2016). Let that number sink in. That’s 3x the population of the United States. The giant of retail, Wal-Mart only...
Walmart vs Amazon Marketplace – Shipping Requirements
Walmart's recent online growth has gotten brands of all size rethinking their marketplace strategy on Amazon. In general Walmart marketplace sales are 2-4% of what comparable item sales are on Amazon (based upons Yeoman's exclusive cross platform brand analysis over...
USPS 2020 Christmas Delays – 5 Steps Brands Need to Do Now
We all saw it coming. A surge in online demand, Covid workplace restrictions, and an unwillingness for the USPS to ramp up capacity during the pandemic. Fedex and UPS were all over customers confirming schedules, max deliveries, and raising rates for the...
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