Have you ever searched for your own product on a retailer’s site only to find your competitor’s "similar" item staring back at you? It’s a bit like showing up to your own birthday party and finding out someone else is blowing out the candles. At Swell Media, we know...
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Confirmed: Amazon is Moving Prime Day to June: Don’t Let Your Marketing Get a Sunburn
Updated June 2nd (2026 Prime Days June 23rd - 26th): Amazon is at it again. Just when we all got used to Prime Day being the "Christmas in July" event that helps us survive the summer slump, they’ve decided to move the party up to June. Plan now at our Flash Webinar...
DIY Just Got Personal: Is Your Brand Ready for the New Lowe’s?
Imagine walking into a hardware store where the aisles literally move to show you exactly what you need. You’re looking for a specific drill, and suddenly, the power tool section is right in front of you, while the garden hoses hide in the back because it’s snowing...
2026 E-Commerce Trends — Amazon vs. Walmart (and the Retail Media Land Grab)
Webinar Recording Now Available: Amazon and Walmart continue to dominate online retail—but they represent two very different paths to growth, profitability, and execution. Success on one does not guarantee success on the other. For both platforms, unit growth is no...
Amazon Best Practice – Adding Basic Infographics to Listings Boosts Sales 27%
In today’s crowded eCommerce landscape, the way your products are presented is just as important as the products themselves. Shoppers have endless options, and decisions are made in seconds. One of the most effective ways to build trust, communicate value, and drive...
Top Brands Grow 67 Percent During Prime Week 2025 – 6 Tips
So how was Prime Week 2025? It depends on who you ask. Amazon didn’t release numbers—just repeated its usual “best ever” line. Analyst reports were mixed: Momentum said it was down, Adobe said it was up. Our take? Prime Week was up 10–15% compared to 2024. However,...







