May 25, 20223 (Updated June 3rd, 2023): Starting May 25th Amazon sent thousands of 3P (3rd party) sellers into a panic with the message "Your account is at risk of deactivation" notices on their seller accounts. Accounts must reverify their business information due...
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Michael Healey Articles
Amazon Ads Continue to Crowd Out Organic Results
January 2023: If you think you’re seeing more ads on Amazon your right! There are now 20-30% less organic results per page on Amazon searches. 60% of the top search results are now ads. In addition, page 1 is now longer now extending down 175 items + before you get...
OnDemand Webinar – Amazon’s Big Squeeze on Brands
Webinar Held March 2023 (Recording available) We knew it was going to be a rough year for brands on Amazon. Their ecommerce growth hit the brakes last year, with 1P sales actually down for the 4th quarter making it the first time in Amazon’s history that ecommerce...
New Webinar: Fall Prime Day – Early Boom or Bust?
Prime Day Webinar 10/5 9AM (Recording Available): Thank you to everyone that attended our quick huddle on Prime Day. The webinar is over but you can listen to the discussion here. It’s official, Amazon is running a 2nd Prime Day(s) even October 11th and 12th. ...
Is Amazon Launchpad Right for a Start-up?
Hard to believe it's been 6 years since Amazon announced Launchpad a custom program that helps start-ups “launch, market and distribute” new products on Amazon. What is amazon launchpad? The program is really a re-skinned version of Amazon's Vendor Express, but it's...
Google Automatically Adding Duplex AI to Ecommerce Site Checkouts in 2022 – Is it Better than Alexa?
Can Google Assistant Help Mobile Checkout and Compete with Alexa/Amazon Ordering? This month Ecommerce site owners started getting notices from Google that they'll be automatically enabling 'Google Duplex for Ecommerce' on their sites. This is a great opportunity to...
Walmart New Brand Portal – Amazon Brand Registry Look Alike or Something More?
June 3rd: Walmart today rollout out their new brand portal for 3rd party sellers as well as wholesale customers. Very similar to Amazon's Brand Registry ("Walmart Brand Registry Lite")Per Walmart: The system will likely have to catch up to Amazon's more advanced...
Groupon Takes a Shot at Amazon Marketplace Model – and is still waiting to win
With the pandemic fueled growth of Amazon, there's a lot of chatter about the 'next' big ecommerce marketplace. Sure Walmart and eBay have always been there, but there's a new buzz about other players including Target, Krogers, and even small players like Wish.com. ...
Best Practices Webinar for D2C & Amazon Brands – Managing Inflation, Demand, and War
Roundtable Webinar - Recording Available: Every brand knew that 2022 was going to be challenging. The ‘big shift’ to online-shopping looked complete and we started the year with the same supply chain and inflationary pressures we finished 2021 with. Then Russia...
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